Ford’s groundbreaking Mustang, launched in 1964-5, faced a new challenge by the late 1960s. Chevrolet’s Camaro, Pontiac’s Firebird, and Plymouth’s Barracuda, all dubbed “pony cars” like the Mustang, offered sporty performance in various configurations.
In 1969, Ford upped the ante. The Mustang received a larger, bolder body and a distinct personality. Big block engines, available since 1967 and reaching 428 cubic inches by 1968, were now offered in exciting new packages. The undisputed king of these production street machines was the Mach 1 fastback coupe.
Exclusively featuring V8 engines, the Mach 1 offered a choice between the 351 cubic inch unit, a 390, or the mighty 428 Cobra Jet, available in two power outputs: 335 or 360 horsepower. To complement the engine’s muscle, the Mach 1 boasted an upgraded suspension and a unique interior.
The Mach 1 was one good looking car and that drove its massive sales success. It cost $3,122 an in its first year it sold 72,458 units which was almost 25% of all Mustang sales for the year. Thanks to these sales numbers, Ford discontinued the GT model the following year (it sold only 5,958 units).
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